E-Commerce Technology: Back to a Prominent Future
E-Commerce Technology: Back to a Prominent Future
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DOI：
10.1109/mic.2008.10
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发表时间：
2008
影响因子：
3.2
通讯作者：
Kwei-Jay Lin
中科院分区：
文献类型：
--
作者：
Kwei-Jay Lin
电子商务是一项市场规模不断扩大的大业务，在过去十年中一直是IT行业的主要推动力。公司现在需要提供在线购物或营销网站，以允许直接与客户建立联系。在本文中，作者回顾了一些主要的电子商务技术，包括拍卖、谈判、推荐系统、自动购物和交易。本文还研究了Web 2.0如何提供新的电子商务机会。
E-commerce is a big business with a growing market size and has been a major driving force in the IT industry for the past decade. Companies now need to provide online shopping or marketing Web presence to allow for direct customer connections. In this article, the author reviews some primary e-commerce technologies, including auctions, negotiation, recommender systems, automated shopping, and trading. This paper also looks at how Web 2.0 provides new e-commerce opportunities.