LGBT young adults' awareness of and receptivity to the This Free Life tobacco public education campaign
LGBT young adults' awareness of and receptivity to the This Free Life tobacco public education campaign
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DOI：
10.1136/tobaccocontrol-2019-055239
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发表时间：
2021-01-01
期刊：
影响因子：
5.2
通讯作者：
Delahanty, Janine
中科院分区：
文献类型：
--
作者：
Guillory, Jamie;Crankshaw, Eric;Delahanty, Janine
目的本研究措施的认识和接受美国食品和药物管理局的自由生活运动，寻求改变烟草相关的态度和信仰的女同性恋，男同性恋，双性恋和/或变性（LGBT）young adults.Methods参与者是年轻的成年人谁自我认同为LGBT。评价采用治疗对照设计。这项研究包括四轮调查的数据，每轮调查的参与者被邀请参加随后的几轮调查，新的参与者被邀请参加自然减员。双变量分析评估了治疗-对照组在运动意识方面的差异。我们使用多变量logistic回归模型，包括时间与治疗的相互作用和协变量，以评估从随访1至4，治疗组的知晓率增加是否大于对照组。结果在每一轮中，与对照组相比，治疗组越来越多的参与者（25%-67%）具有品牌意识，并报告了高（16%-34%）和中等（16%-25%）的视频意识（所有P <0.05）。
Purpose This study measures awareness of and receptivity to the Food and Drug Administration's This Free Life campaign seeking to change tobacco-related attitudes and beliefs among lesbian, gay, bisexual and/or transgender (LGBT) young adults.Methods Participants were young adults who self-identify as LGBT. The evaluation uses a treatment-control design. This study includes data from four survey rounds with participants from each round invited to participate in subsequent rounds and new participants invited to account for attrition. Bivariate analyses assess treatment-control differences in campaign awareness by round. We used multivariable logistic regression models with a timextreatment interaction and covariates to assess whether increases in awareness were greater in treatment than control from follow-ups 1 to 4. Descriptive statistics describe perceived effectiveness and models explore covariates of perceived effectiveness.Results At each round, an increasing number of participants in treatment were brand aware (25%-67%) and reported high (16%-34%) and medium (16%-25%) video awareness compared with control (all p