The Opportunists in Innovation Contests: Understanding Whom to Attract and How to Attract Them
The Opportunists in Innovation Contests: Understanding Whom to Attract and How to Attract Them
复制标题
创新竞赛中的机会主义者：了解吸引谁以及如何吸引他们
DOI：
10.1080/08956308.2022.2132771
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发表时间：
2023
影响因子：
2.2
通讯作者：
Szajnfarber, Zoe
中科院分区：
文献类型：
--
作者：
Vrolijk, Ademir;Szajnfarber, Zoe
组织越来越多地转向创新竞赛来解决他们的复杂问题。但这些竞赛仍然面临着一个根本的低效率：它们需要吸引许多参与者来找到正确的解决方案，这导致了高成本和不确定性。研究已经确定了成功和不成功的求解器类型的多种二分法，但这些是分歧的。这些研究对于如何吸引成功的解算者类型也没有提供多少指导。我们介绍了机会主义者和交易者的二分法，为吸引谁以及如何吸引他们架起了桥梁。机会主义者把比赛看作是一个新的追求的跳板，而不是一个暂时的任务。根据这种新的二分法来描述解决者，比现有的方法更能预测成功：在我们的背景下，大多数赢家都是机会主义者。与其他二分法描述的不同，这种类型的求解者也确实被探索者的实物激励所吸引。我们的见解为复杂竞赛的参与者提供了更深入的了解，并为影响谁来解决问题提供了具体的杠杆。
OverviewOrganizations increasingly turn to innovation contests for solutions to their complex problems. But these contests still face a fundamental inefficiency: they need to attract many participants to find the right solution, resulting in high costs and uncertainty. Studies have identified multiple dichotomies of successful and unsuccessful solver types, but these diverge. These studies also offer little guidance on how to attract successful solver types. We introduce the opportunist-transactor dichotomy, bridging whom to attract and how to attract them. Opportunists view the contest as a onramp to a new pursuit instead of a temporary undertaking. Characterizing solvers according to this new dichotomy was a better predictor of success than existing ones: in our context, most winners were opportunists. This type of solver was also reliably attracted by the seeker’s in-kind incentives, unlike those described by the other dichotomies. Our insights provide a deeper understanding of participants in complex contests and a concrete lever for influencing who shows up to solve.