Wearing out your shoes to prevent someone else from stepping into them: Anticipated regret and social takeover in sequential decisions

Wearing out your shoes to prevent someone else from stepping into them: Anticipated regret and social takeover in sequential decisions
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DOI:
10.1016/j.obhdp.2005.04.004
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发表时间:
2005-09-01
影响因子:
4.6
通讯作者:
Loewenstein, G
Loewenstein, G
中科院分区:
管理学2区
文献类型:
--
作者:
Hoelzl, E;Loewenstein, G

文献摘要

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与反事实结果的比较可以影响顺序决策中的选择。我们研究了预期后悔和“社会接管”——知道别人可能会接手自己放弃的投资——对坚持投资任务的影响。一些参与者收到了关于如果他们继续投资会发生什么的反馈,而另一些则没有。一些人知道另一个人有机会继续他们的投资,而另一些人则没有。从84对夫妇中收集的数据显示了两种实验操作的效果。平均而言,当另一个人可以接手他们之前的投资,并提供反馈时,参与者的投资时间更长。预期的后悔和社会接管似乎都增加了坚持投资的倾向。(c) 2005爱思唯尔公司版权所有。
Comparisons with counterfactual outcomes can influence choices in sequential decisions. We examine the effect of anticipated regret, and "social takeover"-the knowledge that someone else might take over an investment one has abandoned-on persistence on an investment task. Some participants received feedback about what would have happened if they had continued investing and others did not. Some knew that another person had the opportunity to pick up their investment where they left off and others did not. Data collected from 84 dyads showed effects of both experimental manipulations. Participants invest longer, on average, when another person could take over from their previous investments, and when feedback was provided. Both anticipated regret and social takeover appear to increase the tendency to stick with an investment. (c) 2005 Elsevier Inc. All rights reserved.