Design Heuristics in Innovative Products

Design Heuristics in Innovative Products
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创新产品的设计启发法

DOI:
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发表时间:
2016
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通讯作者:
Rich Gonzalez
Rich Gonzalez
中科院分区:
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文献类型:
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作者:
Seda Yilmaz;C. Seifert;S. Daly;Rich Gonzalez

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目前的设计理论缺乏一个系统的方法来确定设计师知道什么,帮助他们创造创新的产品。在想法产生的早期阶段,设计师可能会发现新的想法很容易出现在脑海中,或者可能会专注于自己的或现有的产品。这可能会限制考虑越来越多可能导致创新的候选概念的能力。为了帮助创意产生,我们试图确定“设计启发”或“经验法则”,这在获奖设计中很明显。本文展示了一种发现创新产品设计中启发式的内容分析方法。我们的方法依赖于与现有产品的基线进行比较,这样就可以很容易地识别出创新的变化。通过对400多个获奖产品设计中的关键特征和功能元素的分析,提炼出40条启发式原则。这些设计启发式根据它们在将现有产品概念转变为新颖设计中的感知作用进行概述,并提供了使用启发式的其他产品的示例。为了证明这些设计启发式的易用性,我们检查了课堂研究的结果,发现使用设计启发式创建的概念被评为更具创造性和多样性。从现有产品到创新产品的变化分析可以提供有用的启发式原则的证据,用于创建新的设计。(DOI: 10.1115/1.4032219)
Current design theory lacks a systematic method to identify what designers know that helps them to create innovative products. In the early stages of idea generation, designers may find novel ideas come readily to mind, or may become fixated on their own or existing products. This may limit the ability to consider more and more varied candidate concepts that may potentially lead to innovation. To aid in idea generation, we sought to identify “design heuristics,” or “rules of thumb,” evident in award-winning designs. In this paper, we demonstrate a content analysis method for discovering heuristics in the designs of innovative products. Our method depends on comparison to a baseline of existing products so that the innovative change can be readily identified. Through an analysis of key features and functional elements in the designs of over 400 award-winning products, 40 heuristic principles were extracted. These design heuristics are outlined according to their perceived role in changing an existing product concept into a novel design, and examples of other products using the heuristics are provided. To demonstrate the ease of use of these design heuristics, we examined outcomes from a classroom study and found that concepts created using design heuristics were rated as more creative and varied. The analysis of changes from existing to innovative products can provide evidence of useful heuristic principles to apply in creating new designs. [DOI: 10.1115/1.4032219]