Consumer Awareness and Interest Toward Sodium Reduction Trends in Korea
Consumer Awareness and Interest Toward Sodium Reduction Trends in Korea
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DOI：
10.1111/1750-3841.12503
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发表时间：
2014-07-01
影响因子：
3.9
通讯作者：
Lee, Kwang-Geun
中科院分区：
文献类型：
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作者：
Kim, Mina K.;Lee, Kwang-Geun
通过降低食品中的钠含量来减少饮食中的钠摄入量是一个全球性的行业目标。目前消费者对韩国减钠趋势的了解程度的定量信息尚不清楚。本研究的目的是量化消费者对食品中减少钠和盐的知识和意识，并表征消费者对食品包装上的健康标签的兴趣。此外，还比较了韩国和美国消费者的知识状况。289名消费者参与了一项互联网调查，该调查旨在评估消费者对膳食钠、代表性食品中的钠含量（27名）的知识和态度，以及他们对特定健康声明（包括钠标签）的兴趣。询问了有关人口统计和消费特征的问题。钠知识指数和咸味信念指数是根据对给定食品中盐水平和钠含量的正确回答次数计算的。进行卡诺分析以确定营养标签在消费者对产品满意度中的作用。目前消费者对食品中钠含量的认知程度较高，消费者善于将钠含量与食品的咸味强度相匹配。消费者对高钠饮食与患先前报道的钠相关疾病（如高血压、冠心病、肾病和胃癌）风险增加之间关系的了解程度也很高。确定了影响消费者满意度的营养面板信息（反式脂肪、钠、成分表和原产国）以及对产品购买意图有积极吸引力的形容词-营养声明对。
Reduction of dietary sodium intake by lowering amount of sodium in foods is a global industry target. Quantitative information on current consumer knowledge of sodium reduction trends in Korea is unknown. The objective of this study was to quantify the consumer knowledge and awareness of sodium and salt reduction in foods and to characterize consumer interest in health labeling on the food package. Additionally, comparison of consumer knowledge status between Korea and United States was followed. Consumers (n = 289) participated in an internet survey designed to gauge consumer knowledge and attitudes toward dietary sodium, the sodium content in representative food products (n = 27), and their interest toward specific health claims, including sodium labeling. Questions regarding demographics as well as consumption characteristics were asked. Sodium knowledge index and saltiness belief index were calculated based on the number of correct responses regarding the salt level and sodium content in given food products. Kano analysis was conducted to determine the role of nutrition labels in consumer satisfaction with products. Current consumer knowledge on the sodium content in food products was high, and consumers were adept at matching the sodium content with the salty taste intensity of food products. Consumers' knowledge of the relationship between diets high in sodium and an increased risk of developing previously reported sodium-related diseases, such as hypertension, coronary heart disease, kidney disease, and stomach cancer, were also high. Information on the nutrition panel that influences the consumer satisfaction (trans-fat, sodium, ingredient list, and country of origin) as well as adjective-nutrition claim pairs that appeal positively to purchase intent of the product were identified.