The influence of mergers on firms' product-mix strategies

The influence of mergers on firms' product-mix strategies
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DOI:
10.1002/smj.410
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发表时间:
2004-06-01
影响因子:
8.3
通讯作者:
Krishnan, H
Krishnan, H
中科院分区:
管理学1区
文献类型:
--
作者:
Krishnan, RA;Joshi, S;Krishnan, H

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本研究以企业制度与资源基础理论为基础,探讨多产品企业是否以合并为策略性工具,将其产品组合重新配置为高利润产品。我们建议,合并有利于产品组合的重新配置,通过放松体制和组织约束石油资源的重新配置。美国的数据分析。医院行业显示,相对于非合并医院,合并医院增加了其在盈利、有保险的服务方面的存在,但并没有从无保险的低利润服务中转移出来。版权所有(C)2004约翰威利父子有限公司。
This study draws oil the institutional and resource-based theories of the firm and examines whether multi-product firms use mergers as a strategic tool to reconfigure their product-mix toward high-profit products. We propose that mergers facilitate product-mix reconfiguration by relaxing institutional and organizational constraints oil resource redeployment. Analysis of data from the US. hospital industry reveals that, relative to non-merging hospitals, merging hospitals increased their presence in profitable, insured services but did not shift away from low-profit services used by the uninsured. Copyright (C) 2004 John Wiley Sons, Ltd.