Mobilizing citizen effort to enhance environmental outcomes: A randomized controlled trial of a door-to-door recycling campaign
Mobilizing citizen effort to enhance environmental outcomes: A randomized controlled trial of a door-to-door recycling campaign
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DOI：
10.1016/j.jenvman.2009.09.010
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发表时间：
2009-11-01
影响因子：
8.7
通讯作者：
Nomura, Hisako
中科院分区：
文献类型：
--
作者：
Cotterill, Sarah;John, Peter;Nomura, Hisako
本文采用随机对照试验来测试上门拉票是否可以提高路边回收的参与度。现有研究表明，拉票可以对抗消极态度、增进理解并解决结构性障碍，但人们对此类干预措施的纵向影响知之甚少，而且这种影响可能会随着时间的推移而消失。英国英格兰西北部特拉福德市的 194 条街道被随机分为治疗组和对照组。接受过促进和鼓励回收培训的游说者拜访了治疗组的所有家庭。所有家庭的回收参与率是通过观察三周内的垃圾箱设置率来衡量的。在游说活动之前和之后进行了测量，三个月后再次进行了测量，看看干预措施是否有效提高了参与率。控制基线回收、街道规模、贫困和少数民族人口规模的随机效应多级回归模型表明，与对照组相比，游说提高了治疗组的回收参与率。但随着时间的推移，干预的影响逐渐减弱。在基线回收水平较低的街道上，干预措施更为有效。 (C) 2009 Elsevier Ltd. 保留所有权利。
This paper uses a randomized controlled trial to test whether doorstep canvassing can raise participation in kerbside recycling. Existing research shows that canvassing can confront negative attitudes, increase understanding and resolve structural obstacles, but there is less known about the longitudinal effects of such interventions, which may fall away over time. 194 streets in Trafford, in the North West of England, UK were randomly assigned into a treatment and a control group. All households in the treatment group were visited by canvassers who were trained to promote and encourage recycling. Recycling participation rates for all households were measured by observing bin set out rates over a three-week period. Measurement was done before and after the canvassing campaign and then again three months later to see if the intervention had been effective in raising participation rates. Random-effects multilevel regression models, controlling for baseline recycling, street size, deprivation and size of ethnic minority population, show that the canvassing raised recycling participation rates for the treatment group compared to the control group. but there was a decline in the impact of the intervention over time. The intervention was more effective on streets with low levels of recycling at baseline. (C) 2009 Elsevier Ltd. All rights reserved.