Technology acceptance and readiness of stakeholders for transitioning to a circular plastic economy in Africa

Technology acceptance and readiness of stakeholders for transitioning to a circular plastic economy in Africa
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利益相关者对非洲向循环塑料经济转型的技术接受度和准备情况

DOI:
10.1016/j.techfore.2022.121954
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发表时间:
2022
影响因子:
12
通讯作者:
Kolade O
Kolade O
中科院分区:
管理学1区
文献类型:
--
作者:
Kolade O

文献摘要

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学者和实践者强调了数字创新在推动循环塑料经济方面的重要性。因此,本文研究了数字创新者的作用和公众对非洲大陆数字创新的反应。该研究来自四个焦点小组,以及对五个非洲国家20个中低收入社区的33名数字创新者和1475名社区成员的横断面调查。结果表明,虽然数字创新者非常乐观,积极性很高,但他们对循环塑料经济生态系统的参与和影响受到一系列制度,基础设施和社会文化因素的限制。此外,社区成员横截面数据回归模型的结果表明,对技术的理解和感知的易用性对循环塑料经济的技术创新的吸收有显著的积极影响,感知的易用性也是采用障碍的重要调节因素。研究结果强调,需要一个消息灵通和积极主动的数字创新者群体来促进循环塑料创新的传播。它还强调了更具协作性、多利益攸关方和多部门协同作用的重要性,以创造打破线性经济锁定机制和加速非洲向循环塑料经济过渡所需的消费大众临界质量。
Scholars and practitioners have highlighted the importance of digital innovations in the drive towards a circular plastic economy. Therefore this paper investigates the role of digital innovators and the public's response to digital innovations on the African continent. The study draws from four focus groups, and cross-sectional surveys of 33 digital innovators and 1475 community members across 20 low-middle income communities in five African countries. The results indicate that, while digital innovators are strongly optimistic and highly motivated, their engagement and impact on the circular plastic economy ecosystem are limited by a range of institutional, infrastructural and socio-cultural factors. Furthermore, results from the regression models of cross-sectional data of community members show that understanding of the technologies and perceived ease of use have significant positive impacts on uptake of technological innovations for the circular plastic economy, and perceived ease of use is also a significant moderator of barriers to adoption. The findings underline the need for a well-informed and motivated cohort of digital innovators to promote diffusion of circular plastic innovations. It also emphasizes the importance of a more collaborative, multistakeholder and multi-sectoral synergy to create a critical mass of the consumer public needed to break the linear economy lock-in mechanisms and accelerate the transition to a circular plastic economy in Africa.