Patient activation among Medicare beneficiaries
Patient activation among Medicare beneficiaries
复制标题
医疗保险受益人中的患者激活
DOI:
10.1108/17506120710818210
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发表时间:
2007
影响因子:
1.2
通讯作者:
Amy Heller
中科院分区:
文献类型:
--
作者:
Sunyna S. Williams;Amy Heller
Purpose – The purpose of this research is to identify audience segments of Medicare beneficiaries, for the development of targeted and tailored communication activities to promote informed health care decision making.Design/methodology/approach – Secondary analysis was conducted on data from the 2001 Medicare Current Beneficiary Survey. The 9,520 Medicare beneficiaries who had complete data on key variables constituted the analytic sample.Findings – Cluster analysis identified four audience segments that varied separately with regard to health care decision‐making skills and motivation. Those in the active segment are skilled and motivated. Those in the passive segment are unskilled and unmotivated. Those in the high effort segment are motivated, but unskilled. And those in the complacent segment are skilled, but unmotivated. Additional analyses showed that the segments also varied on several additional variables of interest, such as knowledge, income, education, health behavior, health status, and prefer...