Efficacy of a Media Literacy Intervention for Indoor Tanning Prevention.
Efficacy of a Media Literacy Intervention for Indoor Tanning Prevention.
复制标题
媒体素养干预对室内晒黑预防的功效。
DOI：
10.1080/10810730.2018.1500659
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发表时间：
2018
影响因子：
4.4
通讯作者：
Zhu,YuMichael
中科院分区：
文献类型：
--
作者：
Cho,Hyunyi;Yu,Bing;Cannon,Julie;Zhu,YuMichael
室内晒黑会导致黑色素瘤，这是美国第五大常见癌症。室内晒黑的比例最高的是年轻女性，她们在媒体上接触到晒黑的图像与晒黑的态度有关。这项研究评估了媒体素养干预对减少年轻女性室内晒黑的效果。干预参与者分析了影响晒黑态度的媒体的内容和功能，并产生了反信息来帮助自己和同龄人抵制有害的媒体影响。信息生产有两种类型：数字论证生产或数字故事生产。对照组只接受评估。这项三组随机设计涉及室内晒黑盛行的中西部五个州的26个联谊会分会和247名成员。在2个月和6个月的跟踪评估中，与对照条件下的人相比，两种干预条件下的人不太可能是室内晒黑的人(p=4.033)，报告的室内晒黑意图更低(p=7.002)。两个干预组之间的行为没有发现差异。尽管争论组的室内晒黑意向略弱于故事组，但差异并不显著。这一结果首次证明了媒体素养干预对减少室内晒黑的有效性。讨论了参与性参与干预措施的含义。
Indoor tanning leads to melanoma, the fifth most common cancer in the USA. The highest rate of indoor tanning is among young women whose exposure to tanned images in the media is linked to protanning attitudes. This study evaluated the efficacy of a media literacy intervention for reducing young women’s indoor tanning. Intervention participants analyzed the content and functions of the media influencing protanning attitudes and produced counter-messages to help themselves and peers resist harmful media effects. The message production was of two types: digital argument production or digital story production. The control group received assessments only. This three-group randomized design involved 26 sorority chapters and 247 members in five Midwestern states where indoor tanning is prevalent. At 2- and 6-month follow-up assessments, those in the two intervention conditions were less likely to be indoor tanners (p= .033) and reported lower indoor tanning intentions (p= .002) compared to those in the control condition. No difference between the two intervention groups was found for behavior. Although the argument group exhibited slightly weaker indoor tanning intentions than the story group, the difference was not significant. The results provide the first evidence of the efficacy of a media literacy intervention for indoor tanning reduction. Implications for participative engagement interventions are discussed.