A Dual-Process Analysis of Design Idea Generation
A Dual-Process Analysis of Design Idea Generation
复制标题
设计理念生成的双过程分析
DOI：
10.1115/detc2014-34657
复制
发表时间：
2014
期刊：
影响因子：
--
通讯作者：
Yan Jin
中科院分区：
文献类型：
--
作者：
D. Moore;J. Sauder;Yan Jin
传统的工程教育主要是教学生在解决问题时使用分析方法，这种方法在大多数现实世界中都是有效的。然而，过于分析性的方法往往会阻碍创造性的产出，因此更直观的方法有可能增加设计的新颖性。双过程理论是心理学和人类决策中的一个既定模型，它将快速、直观的类型1过程与缓慢的分析型类型2过程分开，但到目前为止还没有应用于工程设计方法论。一项使用回溯性方案分析的设计实验的探索性双过程初步研究揭示了直觉思维和分析思维产生的想法的新颖性的差异。初步结果表明，在一定范围内，第一类直觉思维与较高的平均想法新颖性有关。第一型思维和第二型思维的平衡可以最大限度地发挥创新潜能。理解这种关系和设计过程中直觉思维的重要性对于提高概念设计思维的有效性非常重要，并对设计教育和建模认知设计过程具有重要意义。版权所有©2014，ASME
A traditional engineering education primarily teaches students to use analytical methods when solving problems, which are effective in most real-world situations. However, heavily analytical approaches often hinder creative output and therefore more intuitive methods have the potential to increase novelty in design. Dual-process theory is an established model in psychology and human decision making that separates fast, intuitive Type 1 processes from slow, analytical Type 2 processes, but to this point has not been applied to engineering design methodology. A exploratory dual-process pilot study of a design experiment using retrospective protocol analysis exposed the difference in novelty of ideas produced by intuitive and analytical thinking. The preliminary results suggest that Type 1 intuitive thinking is correlated with a higher average idea novelty up to a threshold. An equal balance of Type 1 and Type 2 thinking maximized novelty potential. Understanding this relationship and the importance of intuitive thinking in the design process is important to improving the effectiveness of conceptual design thinking and has implications in design education and modeling cognitive design processes.Copyright © 2014 by ASME