The roles of performance measurement and management in the development and implementation of business ecosystem strategies

The roles of performance measurement and management in the development and implementation of business ecosystem strategies
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绩效衡量和管理在业务生态系统战略的制定和实施中的作用

DOI:
10.1108/ijopm-05-2021-0317
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发表时间:
2021
影响因子:
9.9
通讯作者:
Gurpreet Muctor
Gurpreet Muctor
中科院分区:
管理学2区
文献类型:
--
作者:
Pietro Micheli;Gurpreet Muctor

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绩效测量和管理(PMM)系统传统上使企业内部和跨企业的战略执行。然而,PMM一直被批评为过于静态和确定性,因此不适合紧急和动态的情况下,如那些表征业务生态系统的研究旨在解决组织PMM实践在业务生态系统战略的发展和实施中的作用。设计/方法/途径作者进行了定性,在2016-2020年期间,对一家日本跨国技术公司进行了纵向研究,该公司试图制定一项生态系统战略,以扩大其市场并使其产品多样化。作者收集了采访,观察和档案数据,跨越从制定初始战略到建立ecosystem.FindingsThe过程的生态系统战略的发展和实施是紧急和高度迭代,而不是计划和线性,最终需要在公司的关键决策者挑战他们的一些根深蒂固的假设。PMM实践首先通过促进对创收的过度关注而成为生态系统发展的障碍。一旦修改,PMM有助于捕获,传达和重新评估生态系统战略。绩效目标、指标和战略图不仅是数据收集和报告机制,也是表达相互竞争的观点的关键手段。回顾各种PMM工具在不同的时间点的互补作用。独创性/valueThe研究是第一次提供一个在-深入了解生态系统战略的制定和实施,并确定PMM实践在动态和复杂环境中的不同作用和影响。
PurposePerformance measurement and management (PMM) systems have traditionally enabled strategy execution within and across firms. However, PMM have been criticized as overly static and deterministic and therefore inappropriate for emergent and dynamic contexts, such as those that characterize business ecosystems.The study aims to address the roles of organizational PMM practices in the development and implementation of business ecosystem strategies.Design/methodology/approachThe authors carried out a qualitative, longitudinal study during 2016–2020 at a Japanese multinational technology corporation attempting to create an ecosystem strategy to expand its market and diversify its offering. The authors collected interview, observation and archival data, spanning the period from framing the initial strategy to establishing the ecosystem.FindingsThe process of developing and implementing the ecosystem strategy was emergent and highly iterative, rather than planned and linear, eventually requiring key decision-makers in the company to challenge some of their deeply held assumptions. PMM practices first acted as barriers to ecosystem development by promoting an excessive focus on revenue generation. Once modified, PMM helped capture, convey and reassess the ecosystem strategy. Performance targets, indicators and strategy maps were not just data gathering and reporting mechanisms but key means to express competing perspectives.Practical implicationsWhen developing an ecosystem strategy, managers should adopt a participatory and iterative approach, reviewing the complementary effects of various PMM tools at different points in time.Originality/valueThe study is among the first to provide an in-depth account of ecosystem strategy creation and implementation and to identify the diverse roles and effects of PMM practices in dynamic and complex contexts.
DOI: 10.1108/ijopm-10-2016-0632
发表时间: 2018-02
影响因子: 9.9
作者:
Anthony Alexander;Maneesh Kumar;H. Walker
通讯作者: Anthony Alexander;Maneesh Kumar;H. Walker