Clash of the Primary Motivations: Motivated Processing of Emotionally Experienced Content in Fear Appeals About Obesity Prevention
Clash of the Primary Motivations: Motivated Processing of Emotionally Experienced Content in Fear Appeals About Obesity Prevention
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DOI：
10.1080/10410236.2016.1250186
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发表时间：
2018-01-01
影响因子：
3.9
通讯作者：
Kaiser, C. Kit
中科院分区：
文献类型：
--
作者：
Bailey, Rachel L.;Wang, Tianjiao (Grace);Kaiser, C. Kit
本研究探讨了个人的生理和认知反应，不同类型的情感体验的内容位于肥胖预防恐惧呼吁。结果表明，体验效价影响个体的注意力和记忆力，作为体验唤醒水平的函数。当地的内容，创造共同的高度唤起经验得到了最多的关注，虽然视觉识别表明这些信息更难以编码。本地内容，创造消极的适度唤起经验是最好的编码。全球信息评估数据表明，适度唤醒信息与经验效价的变化可能被证明是最有效的，因为他们确保注意力和良好的记忆力，同时保持高自我报告的兴趣，和高水平的感知严重程度的肥胖。对未来研究的意义和建议进行了讨论。
This study examined individuals' physiological and cognitive responses to different types of emotionally experienced content located in obesity prevention fear appeals. Results suggested that experienced valence impacted individuals' attention and memory as a function of experienced arousal level. Local content that created coactive highly arousing experiences received the most attention, though visual recognition suggested these messages were more difficult to encode. Local content that created negative moderately arousing experiences was best encoded. Global message evaluation data suggest that moderately arousing messages with a change in experienced valence may prove to be most effective, as they ensure attention and good memory while keeping high self-reported interest, and a high level of perceived severity of obesity. Implications and suggestions for future research are discussed.