The Uses and Gratifications of Online Care Pages: A Study of CaringBridge
The Uses and Gratifications of Online Care Pages: A Study of CaringBridge
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DOI：
10.1080/10410236.2011.558335
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发表时间：
2011-01-01
影响因子：
3.9
通讯作者：
Anderson, Isolde K.
中科院分区：
文献类型：
--
作者：
Anderson, Isolde K.
这项研究调查了在线护理页面如何帮助人们在医疗保健活动期间与他人联系并获得社会支持。它报告了对1035名CaringBridge作者的调查结果，这些作者因住院、严重疾病或其他原因而建立了个性化的网页，关于从他们的网站获得的使用和满足感。对CaringBridge网站的所有作者来说，四个主要好处被发现是重要的：提供信息、从信息中获得鼓励、便利和心理支持。分层多元回归显示，性别、年龄、宗教信仰、互联网使用、建立网站的目的以及从医疗保健提供者那里获得的信息是否充足，对六个与人口和健康相关的变量有显著影响。有人支持这样一种观点，即在线护理页面为作者提供了新的媒体满足感，与健康有关的媒体使用先决条件可能会影响媒体的选择和满足感。这项研究对通信研究人员和CaringBridge等支持服务的影响也进行了讨论。
This study investigated how online care pages help people connect with others and gain social support during a health care event. It reports the results of a survey of 1035 CaringBridge authors who set up personalized web pages because of hospitalization, serious illness, or other reasons, regarding the uses and gratifications obtained from their sites. Four primary benefits were found to be important to all authors of CaringBridge sites: providing information, receiving encouragement from messages, convenience, and psychological support. Hierarchical multiple regression revealed significant effects for six demographic and health-related variables: gender, age, religiosity, Internet usage, the purpose for which the site was set up, and sufficiency of information received from health care providers. Support was obtained for the perspective that online care pages provide new media gratifications for authors, and that health-related antecedents of media use may affect media selection and gratifications. The implications of this study for communication researchers and support services like CaringBridge are also discussed.