A sequential competitive bidding strategy considering inaccurate cost estimates

A sequential competitive bidding strategy considering inaccurate cost estimates
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DOI:
10.1016/j.omega.2013.04.004
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发表时间:
2014
影响因子:
6.9
通讯作者:
Yuichi Takano;Nobuaki Ishii;M. Muraki
Yuichi Takano;Nobuaki Ishii;M. Muraki
中科院分区:
管理学2区
文献类型:
--
作者:
Yuichi Takano;Nobuaki Ishii;M. Muraki

文献摘要

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本文建立了一个随机动态规划模型,用于确定竞价情形下的最优序贯竞价策略。在竞争性招标中,承包商通常通过在估计成本上加价来确定每个合同的投标价格,因此,投标价格会受到成本估计误差的影响。我们采用基于情景的方法来确定最优加价,以考虑不准确的成本估计的影响。我们还引入了风险价值约束,以减轻遭受巨额损失的风险。数值结果表明,该模型提高了平均利润,降低了利润波动风险。
This paper develops a stochastic dynamic programming model for establishing an optimal sequential bidding strategy in a competitive bidding situation. In competitive bidding, a contractor usually sets the bid price of each contract by putting a markup on the estimated cost, and consequently, the bid price is affected by a cost estimation error. We take a scenario-based approach to determine the optimal markup in consideration of the effect of inaccurate cost estimates. We also introduce a value-at-risk constraint to mitigate the risk of suffering a large loss. Numerical results show that our model increases the average profit and reduces the profit volatility risk.