Nationalizing `the global': media images, cultural politics and the middle class in India

Nationalizing `the global': media images, cultural politics and the middle class in India
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“全球”国有化:印度的媒体形象、文化政治和中产阶级

DOI:
10.1177/016344300022005005
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发表时间:
2000
期刊:
Media, Culture & Society
影响因子:
--
通讯作者:
Leela Fernandes
Leela Fernandes
中科院分区:
--
文献类型:
--
作者:
Leela Fernandes

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本文通过探讨印度民族主义想象中全球意义的产生方式,介入了关于全球化对民族国家影响的争论。印度的全球化是在20世纪90年代启动的自由化“新经济政策”的背景下展开的。电视和印刷媒体的形象越来越有助于再现霸权政治文化,这种文化已经抛弃了国家主导的计划经济的残余。对这一进程的分析使人们对全球化范式的后国家理论提出质疑。首先,“全球”的想象形式是通过依赖于民族主义叙事部署的文化符号产生的。第二,媒体通过国家和全球之间的混合关系的形象来描绘印度与世界经济的关系。最后,印度的全球化导致了一种重新领土化的形式,它规定了性别社会规范的边界。
The article intervenes in the debate over the effects of globalization on the nation-state by exploring the ways in which meanings of the global are produced through the nationalist imagination in India. Globalization in India has unfolded in the context of the `new economic policies' of liberalization initiated in the 1990s. Both television and print media images increasingly contribute to the reproduction of a hegemonic political culture, one that has discarded the remnants of a state-dominated planned economy. An analysis of this process calls into question the post-national thesis of the globalization paradigm. First, the imagined form of the `global' is produced through cultural signs that rest on the deployment of nationalist narrative. Second, media representations depict India's relationship with the world economy through images of a hybrid relation between the national and the global. Finally, globalization in India has led to a form of reterritorialization which polices the boundaries of gendered social codes.