Provide a practical approach for measuring the performance rate of organizational strategies
Provide a practical approach for measuring the performance rate of organizational strategies
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DOI：
10.1109/induseng.2016.7519357
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发表时间：
2016
期刊：
影响因子：
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通讯作者：
M. Sobhanallahi;Abolfazl Gharaei;Mohammad Pilbala
中科院分区：
文献类型：
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作者：
M. Sobhanallahi;Abolfazl Gharaei;Mohammad Pilbala
战略管理的重点是整合管理，营销，生产/运营，财务/会计，研究和开发以及信息系统，以实现组织的成功。战略管理使本组织能够作出有效的长期决定，有效地执行这些决定，并采取必要的纠正行动，以确保成功。持续而不是定期地对战略进行评价，可以建立进展基准，并更有效地进行监测。战略评估是获取这些信息的主要手段。有效的战略评估使组织能够在内部优势发展时利用这些优势，在外部机会出现时利用这些机会，识别和防御威胁，并在内部弱点变得有害之前减轻它们。有效的战略评估和成功的战略管理的关键是直觉和分析的结合。本研究在Freeman模型的基础上，对量纲分析法进行了改进，提出了确定组织战略绩效的新方法。根据Freeman模型，为了确定组织在每个利益相关者方面的绩效，通常确定7个利益相关者群体。每一个都有衡量绩效的指标。本研究的案例研究与衡量MEHAR油漆行业组织战略的绩效有关，该工业部门在伊朗生产各种汽车颜色及其子集。结果显示，业主、顾客、员工、债权人、社会、供应商和政府7个利益相关者群体的绩效率分别为0.749、0.780、0.749、0.707、0.749、0.870、0.831。
Strategic management focuses on integrating management, marketing, production/operations, finance/accounting, research and development, and information systems to achieve organizational success. Strategic management allows Organization to make effective long-term decisions, to execute those decisions efficiently, and to take corrective actions as needed to ensure success. Evaluating strategies on a continuous rather than on a periodic basis allows benchmarks of progress to be established and more effectively monitored. Strategy evaluation is the primary means for obtaining this information. Effective strategy evaluation allows an organization to capitalize on internal strengths as they develop, to exploit external opportunities as they emerge, to recognize and defend against threats, and to mitigate internal weaknesses before they become detrimental. A key to effective strategy evaluation and to successful strategic management is an integration of intuition and analysis. In this study, dimensional analysis method has improved and base on Freeman model, has been presented new method that determine performance rate of organization strategies. Based on Freeman Model, to determine the performance rate of organization in terms of each stakeholder, 7 stakeholder groups are usually determined. Each of them has indexes for measuring the performance rate. The case study of this research is relevant to measure the performance rate of organizational strategies in MEHAR paint industry which this industrial unit produces a variety of car colors and its subsets in Iran. Findings shows the performance rate of 7 stakeholder groups includes Owners, Customers, Staff, Creditors, society, Suppliers and Government are respectively 0.749, 0.780, 0.749, 0.707, 0.749, 0.870, 0.831.