Sport event innovativeness: Conceptualization, measurement, and its impact on consumer behavior

Sport event innovativeness: Conceptualization, measurement, and its impact on consumer behavior
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体育赛事创新:概念化、衡量及其对消费者行为的影响

DOI:
10.1016/j.smr.2012.03.003
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发表时间:
2013
影响因子:
4.1
通讯作者:
J. Joseph Cronin Jr.
J. Joseph Cronin Jr.
中科院分区:
教育学1区
文献类型:
--
作者:
Masayuki Yoshida;Jeffrey D. James;J. Joseph Cronin Jr.

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