New tobacco products: do smokers like them?
New tobacco products: do smokers like them?
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DOI：
10.1136/tc.2005.012856
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发表时间：
2006-02-01
期刊：
影响因子：
5.2
通讯作者：
Gupta, N
中科院分区：
文献类型：
--
作者：
Caraballo, RS;Pederson, LL;Gupta, N
背景：关于吸烟者尝试潜在减少暴露的产品(PREP)(Eclipse(R)、Omni(R)、Advance Lights(R)、Accord(R)或Ariva(R))的信息很少，他们为什么尝试它们，如果他们喜欢这些产品，以及他们是否会继续使用它们。目的：这项定性研究的目的是了解：(1)尝试Prep的吸烟者是如何了解他们的，(2)第一次尝试Prep的原因，(3)他们尝试了哪些Prep(S)，(4)他们在第一次尝试时对产品的看法，(5)继续或停止吸烟的原因，以及(6)他们是否会建议他人使用Prep。设计：2002年10月，对30-50岁的当前吸烟者进行了16次焦点小组会议：田纳西州查塔努加的8组和德克萨斯州达拉斯的8组。结果：大多数参与者是通过广告或促销、家人、朋友和同事了解Prep的；第一次尝试Prep的主要原因是产品是免费的或便宜的，他们想戒烟，他们相信产品声称的健康风险较低，或者他们有好奇心；他们中的大多数人尝试过Eclipse(R)，可能是因为焦点小组是在引入Eclipse(R)的同一城市进行的；大多数参与者不喜欢Prep；大多数人停止使用Preprep，一些继续使用Prep的人很少这样做，并继续吸食他们常规品牌的香烟；大多数人不会推荐Prep，尽管少数人可能会向特定群体推荐Prep(例如，新吸烟者、年轻人、女性、好奇或有健康意识的人)。结论：尽管大多数已确定的吸烟者不喜欢他们尝试的Prep，也不会向任何人推荐，但少数已确定的吸烟者认为这些产品可能有市场。
Background: There is little information about smokers who tried potentially reduced exposure products (PREPs) (Eclipse (R), Omni (R), Advance Lights (R), Accord (R), or Ariva (R)), why they tried them, if they liked these products, and if they will continue to use them.Objectives: The objectives of this qualitative study were to understand: (1) how smokers who tried PREPs learned about them, (2) reasons for first trying PREPs, (3) which PREP(s) they tried, (4) what they thought of the product at first trial, (5) reasons for continuing or discontinuing use, and (6) whether they would recommend PREPs to others.Design: In October 2002, 16 focus group sessions were conducted with current cigarette smokers aged 30 - 50 years: eight groups in Chattanooga, Tennessee, and eight in Dallas, Texas. Specific focus groups were composed of white men, white women, African American men, African American women, Hispanic men, or Hispanic women.Results: The majority of the participants learned about PREPs through advertising or promotion, family, friends, and co-workers; major reasons given for first trying PREPs were that the products were free or inexpensive, they wanted to stop smoking, they believed the product claims of fewer health risks, or they were curious; most of them tried Eclipse (R) probably because the focus groups were conducted in the same cities where Eclipse (R) was introduced; most participants did not like PREPs; most discontinued the use of PREPS, some who continued to use them did so infrequently and also kept smoking their regular brands of cigarettes; and most would not recommend PREPs, although a few might recommend them to specific groups (for example, new smokers, the young, women, curious or health conscious people).Conclusions: Although most established smokers did not like the PREPs they tried and will not recommend them to anyone, a minority of established smokers believe that there may be a market for these products.