Verification of the effectiveness of robots for sales promotion in commercial facilities
Verification of the effectiveness of robots for sales promotion in commercial facilities
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验证商业设施中机器人促销的效果
DOI：
10.1109/sii.2011.6147464
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发表时间：
2011
期刊：
影响因子：
--
通讯作者：
Miwa Ueki
中科院分区：
文献类型：
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作者：
Y. Murakawa;Keiju Okabayashi;S. Kanda;Miwa Ueki
在四年的时间里，我们通过将机器人放置在商业设施中进行了现场操作测试，以检查可以提供哪些服务以及在实现实际使用时面临哪些问题。就目前情况而言，我们发现用户对使用机器人的认知与机器人的实际功能之间存在巨大差异。此外，我们还发现一些项目存在问题，例如实现符合用户感知的功能的成本。因此，有必要在现有技术的限制下检验可行的服务，并在实际环境中验证和评估服务。我们开展的服务中，重点是促销服务，可以清晰地展现成本和量化效果。测量并评估了有效性。我们提出这些结果和观察结果。我们还提出了实际应用的操作指南和要实施的服务内容。
Over the course of 4 years, we have conducted field operational tests by placing robots in commercial facilities to examine what services are possible and what are the issues faced in achieving practical use. As it stands now, we found great disparity between the user's perception of using robots and actual robot functions. Also, we found that there were issues with items such as the cost of achieving functions in line with user perception. Thus, it is necessary to examine services that are feasible given the limits of current technology, as well as verify and evaluate the services in an actual environment. Among the services we conducted, we focused on sales promotion services, which can clearly show costs and quantitative effects. The effectiveness was measured and evaluated. We present these results and observations. We also present guidelines for operation for practical application and contents of service to be implemented.
DOI：
10.3156/jsoft.21.713
发表时间：
2009
期刊：
Journal of Japan Society for Fuzzy Theory and Intelligent Informatics
影响因子：
--
作者：
小林一樹;門脇克典;北村泰彦
通讯作者：
北村泰彦