Toward Mining Stop-by Behaviors in Indoor Space

Toward Mining Stop-by Behaviors in Indoor Space
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DOI:
10.1145/3106736
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发表时间:
2017-08
期刊:
ACM Transactions on Spatial Algorithms and Systems (TSAS)
影响因子:
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通讯作者:
Shan-Yun Teng;Wei-Shinn Ku;Kun-Ta Chuang
Shan-Yun Teng;Wei-Shinn Ku;Kun-Ta Chuang
中科院分区:
其他
文献类型:
--
作者:
Shan-Yun Teng;Wei-Shinn Ku;Kun-Ta Chuang

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在这篇文章中,我们探索了一种新的挖掘范式,称为室内停车模式(ISP),以发现用户在类似商场的室内环境中的停车行为。ISP的发现使得能够在室内空间的商店之间进行新的营销合作,例如联合优惠券促销(例如,购物中心)。此外,它还有助于消除过度拥挤的情况。为了追求更好的实用性,我们考虑了成本效益的无线传感器为基础的环境,并进行室内停的行为分析的真实的数据。然而,这是一个极具挑战性的问题,在室内环境中,检索频繁的ISP,特别是当用户隐私的问题是突出的今天。互联网服务提供商的挖掘将面临来自空间不确定性的严峻挑战。以往的室内运动模式挖掘工作通常依赖于精确的时空信息,通过特定的定位设备的部署,这不能直接应用。在这篇文章中,提出的概率Top-k室内停车模式发现(PTkISP)框架采用概率模型来识别从传感日志收集的不确定数据上的Top-k ISP。此外,我们开发了一个不确定的模型,并设计了一个索引1-项集(IIS)算法,以提高精度和效率。我们的实验研究表明,建议的PTkISP框架可以有效地发现高质量的ISP,并可以提供有见地的观察营销合作。
In this article, we explore a new mining paradigm, called Indoor Stop-by Patterns (ISP), to discover user stop-by behavior in mall-like indoor environments. The discovery of ISPs enables new marketing collaborations, such as a joint coupon promotion, among stores in indoor spaces (e.g., shopping malls). Moreover, it can also help in eliminating the overcrowding situation. To pursue better practicability, we consider the cost-effective wireless sensor-based environment and conduct the analysis of indoor stop-by behaviors on real data. However, it is a highly challenging issue, in indoor environments, to retrieve frequent ISPs, especially when the issue of user privacy is highlighted nowadays. The mining of ISPs will face a critical challenge from spatial uncertainty. Previous work on mining indoor movement patterns usually relies on precise spatio-temporal information by a specific deployment of positioning devices, which cannot be directly applied. In this article, the proposed Probabilistic Top-k Indoor Stop-by Patterns Discovery (PTkISP) framework incorporates the probabilistic model to identify top-k ISPs over uncertain data collected from sensing logs. Moreover, we develop an uncertain model and devise an Index 1-itemset (IIS) algorithm to enhance the accuracy and efficiency. Our experimental studies show that the proposed PTkISP framework can efficiently discover high-quality ISPs and can provide insightful observations for marketing collaborations.