The Power of Imperfect Imitation

The Power of Imperfect Imitation
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DOI:
10.1002/smj.2007
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发表时间:
2010-08
期刊:
Atlanta Competitive Advantage Conference 2010 (Archive)
影响因子:
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通讯作者:
Hart E. Posen;Jehong Lee;Sangyoon Yi
Hart E. Posen;Jehong Lee;Sangyoon Yi
中科院分区:
其他
文献类型:
--
作者:
Hart E. Posen;Jehong Lee;Sangyoon Yi

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我们考察了模仿的力量和局限性。天真的直觉可能认为,模仿的效果会因模仿高绩效公司的不完善而降低。通过计算模型,我们发现不完美的模仿可以为跟随企业带来意想不到的好结果——实际上,比完美的模仿者所取得的结果要好。模仿不时地使跟随企业超越优势企业。我们的模型表明,与完全模仿者相比,这一动态过程提高了行业中所有企业的平均绩效。这一发现表明,有限理性等机制具有适应性作用,使完美模仿变得困难。
We examine the power and limitations of imitation. Naive intuition may hold that the efficacy of imitation would be diminished by imperfections in copying high-performing firms. Employing a computational model, we find that imperfect imitation can generate unexpectedly good outcomes for follower firms – indeed, better than the outcomes achieved if they were perfect imitators. Imitation, from time to time, enables follower firms to surpass superior firms. Our model demonstrates this dynamic process increases the average performance of all firms in the industry relative to that achieved if firms were perfect imitators. This finding suggests there is an adaptive role to mechanisms, such as bounded rationality, that make perfect imitation difficult.