REDUCING CIGARETTE CONSUMPTION IN CALIFORNIA - TOBACCO TAXES VS AN ANTISMOKING MEDIA CAMPAIGN
REDUCING CIGARETTE CONSUMPTION IN CALIFORNIA - TOBACCO TAXES VS AN ANTISMOKING MEDIA CAMPAIGN
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DOI：
10.2105/ajph.85.9.1218
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发表时间：
1995-09-01
影响因子：
12.7
通讯作者：
KEELER, TE
中科院分区：
文献类型：
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作者：
HU, TW;SUNG, HY;KEELER, TE
目标.本研究的目的是研究税收与反吸烟媒体运动对加州卷烟消费的相对影响。加州州均衡委员会报告的1980年至1992年的季度卷烟销售数据被用来估计一个时间序列模型，调整季节变化和时间趋势。估计结果表明，由于州税增加了25美分，从1990年第三季度到1992年第四季度，卷烟销售量减少了8.19亿包，而反吸烟媒体运动在同一时期使卷烟销售量减少了2.32亿包。征税和反吸烟媒体宣传都是减少香烟消费的有效手段。然而，这些影响的强度受到税收的规模和媒体宣传支出的影响。
Objectives. The purpose of this study was to examine the relative effects of taxation vs an anti-smoking media campaign on cigarette consumption in California.Methods. Quarterly cigarette sales data reported by the California State Board of Equalization between 1980 and 1992 were used to estimate a time-series model, adjusted for seasonal variations and time trends.Results. The estimated results show that sales of cigarettes were reduced by 819 million packs from the third quarter of 1990 through the fourth quarter of 1992 owing to an additional 25-cent state tax increase, while the anti-smoking media campaign reduced the cigarette sales by 232 million packs during the same period.Conclusions. Both taxation and anti-smoking media campaigns are effective means of reducing cigarette consumption. The strength of those effects, however, is influenced by the magnitude of the taxes and the amount of media campaign expenditures.