THE SOCIAL-PSYCHOLOGICAL FOUNDATIONS OF SUCCESSFUL ENERGY-CONSERVATION PROGRAMS
THE SOCIAL-PSYCHOLOGICAL FOUNDATIONS OF SUCCESSFUL ENERGY-CONSERVATION PROGRAMS
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DOI：
10.1016/0301-4215(86)90124-2
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发表时间：
1986-04-01
期刊：
影响因子：
9
通讯作者：
ARONSON, E
中科院分区：
文献类型：
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作者：
COLTRANE, S;ARCHER, D;ARONSON, E
尽管美国建筑节能潜力巨大，但住宅节能技术的采用率却很低。社会和行为科学研究有助于解释这些低采用率，并提出改善保护交付系统的策略。作者提出了一个社会扩散模型，作为分析保护装置传播的有用概念框架。这种表述强调了现有社交网络的重要性，重点关注来自可靠来源的生动和个人信息的传输以及对可信他人行为的建模。对成功的公用事业公司、政府和社区保护计划进行了回顾，这些计划解决了人类信息处理的复杂性，并做出了特别努力，以克服所有能源消费者参与的结构性障碍。确定了示范性计划，并提供了一份清单，用于保护计划的规划、实施和评估。
In spite of high potential for saving energy in US buildings, adoption rates for residential conservation technologies have been low. Research in the social and behavioural sciences helps to explain these low adoption rates and suggests strategies for improving conservation delivery systems. The authors propose a social diffusion model as a useful conceptual framework for analysing the spread of conservation devices. This formulation stresses the importance of existing social networks, focusing on the transmission of vivid and personal information from credible sources and the modelling of the behaviour of trusted others. A review is presented of successful utility, government and community conservation programmes that address the complexities of human information processing and make special efforts to overcome structural barriers to participation by all energy consumers. Exemplary programmes are identified and a checklist is provided for use in conservation programme planning, implementation and evaluation.