Addressing 'the People': A Comparative Study of the Lega Nord's and Lega dei Ticinesi's Political Rhetoric and Styles of Propaganda
Addressing 'the People': A Comparative Study of the Lega Nord's and Lega dei Ticinesi's Political Rhetoric and Styles of Propaganda
复制标题
向“人民”讲话：北方联盟和提契诺联盟政治言论和宣传风格的比较研究
DOI：
10.1080/13532940701633791
复制
发表时间：
2016
期刊：
影响因子：
0.5
通讯作者：
Albertazzi D
中科院分区：
文献类型：
--
作者：
Albertazzi D
近年来，阿尔卑斯山地区出现了两个民粹主义地区主义政党，瑞士的提契内西阵线(LDT)和意大利的北方阵线(LN)。然而，尽管典型的民粹主义主题，如对职业政客的持续攻击和对‘人民’的呼吁，在这两个运动的修辞中产生了共鸣，但它们的不同之处在于它们的宣传风格，因为LDT的报纸Il Mattino della Domeica不断努力以与意大利传统文化格格不入的方式震惊读者。在讨论了两党的力量、组织和言辞之后，本文通过考虑两党的选民、媒体的性质和领导人的个性，阐述了他们采取不同沟通策略的原因。
In recent years two populist regionalist parties have emerged in the alpine region, the Lega dei Ticinesi (LDT) in Switzerland and the Lega Nord (LN) in Italy. However, while typical populist themes such as the constant attacks against professional politicians and appeals to the ‘people’ resonate in the rhetoric of both movements, what differentiates them is the style of their propaganda, as the LDT's paper, Il Mattino della Domenica, constantly strives to shock its readers in ways that are alien to the Italian leghisti. Following a discussion of the strength, organisation and rhetoric of the two parties, this articles addresses the reasons why they have adopted different strategies of communication by considering the parties’ constituencies, the nature of their media and the personalities of their leaders.