Learning by stealth: introducing smaller retailers to the benefits of training and education in Barnet

Learning by stealth: introducing smaller retailers to the benefits of training and education in Barnet
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秘密学习:向小型零售商介绍巴尼特培训和教育的好处

DOI:
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发表时间:
2003
期刊:
影响因子:
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通讯作者:
David Tabernacle
David Tabernacle
中科院分区:
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文献类型:
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作者:
C. Parker;Tracey Anthony‐Winter;David Tabernacle

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多年来,教育机构和政府主导的商业支持计划一直试图渗透到中小企业零售业,以促进业主/管理者技能和业务发展的提高。曼彻斯特城市大学商学院在研究中小企业部门的培训和支持时发现,以前让中小企业零售部门参与教育、学习或培训的尝试往往过于结构化、官僚化或耗时。与其他人的经验形成鲜明对比,巴尼特学院商业企业系(BCBED)制定了一项活动计划,不仅对小型零售商有吸引力,而且还满足了他们在业务发展方面的需求。探索当地零售俱乐部模式的发展和BCBED所采用的“隐形学习”哲学。更深入地了解其实施情况将使那些有兴趣支持中小企业零售业的人能够从其成功中学习。
For many years, education providers and government‐led business support initiatives have tried to penetrate the SME retail sector, to facilitate an improvement in owner/manager skills and business development. In their study of training and support available to the SME sector, Manchester Metropolitan University Business School identify that previous attempts to involve the SME retail sector in education, learning or training have often been too structured, bureaucratic or time‐consuming. In sharp contrast with the experience of others, Barnet College Business Enterprise Department (BCBED) has drawn together a programme of activity that not only is appealing to small retailers, but also meets their needs in terms of business development. Explores the development of the local retail club model and the “learning by stealth” philosophy BCBED have adopted. A more in‐depth understanding of its implementation will enable those who are interested in supporting the SME retail sector to learn from its success.