A technology of re-enchantment: reading, referencing, and redistributing Orthodox 'spiritual literature' in post-Yugoslav Serbia
A technology of re-enchantment: reading, referencing, and redistributing Orthodox 'spiritual literature' in post-Yugoslav Serbia
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重新魅惑的技术：阅读、引用和重新分发后南斯拉夫塞尔维亚的东正教“精神文学”
DOI：
10.1080/0048721x.2023.2277020
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发表时间：
2023
期刊：
影响因子：
1
通讯作者：
Lackenby N
中科院分区：
文献类型：
--
作者：
Lackenby N
本文通过对后南斯拉夫塞尔维亚“精神文学”的民族志分析，探讨了“重新着迷”的问题。根据人类学家阿尔弗雷德·盖尔（Alfred Gell）的观点，它认为东正教文本可以被理解为“被施了魔法的技术”，而这反过来又使它们成为一种“施了魔法的技术”。精神文学——以实物形式在袋子、书架、书店和报亭之间传播，以及通过社交媒体以数字形式传播——可以推动一些人成长为东正教基督徒，并以东正教的方式与社会联系起来。本文从历史的角度对东正教出版的重新兴起进行了定位，揭示了人们如何顺从书籍，文本如何流传。总之，这篇文章揭示了一种形式的再魔法的机制。
This article explores the issue of ‘re-enchantment’ through an ethnographic analysis of ‘spiritual literature’ in post-Yugoslav Serbia. Following the anthropologist Alfred Gell, it argues that Orthodox texts can be understood as ‘enchanted technology’ which, in turn, allows them to work as a ‘technology of enchantment’. Spiritual literature – distributed as physical objects between bags, bookshelves, bookshops, and kiosks, as well as digitally via social media – can propel some people to grow as Orthodox Christians and relate to society in Orthodox terms. After situating the re-emergence of Orthodox publishing in historical perspective, the article shows how people defer to books and how texts circulate. Overall, the article reveals the mechanics of one form of re-enchantment.