Applying open innovation where your company needs it most
Applying open innovation where your company needs it most
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在公司最需要的地方应用开放式创新
DOI：
10.1108/10878571211209332
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发表时间：
2012
期刊：
影响因子：
--
通讯作者：
Miguel Cardoso Pinto
中科院分区：
文献类型：
--
作者：
Amy Muller;Nate Hutchins;Miguel Cardoso Pinto
目的-虽然Henry Chesbrough十年前提出的开放式创新概念取得了一些惊人的成功，但吸引外部合作伙伴的无数选择可能令人望而生畏，因此领导者需要一个符合公司需求的入门指南。本文旨在解决这一问题。设计/方法论/方法-白皮书指出，创新过程包括三个阶段，在这三个阶段中，商业模式元素被构思和阐述：想法产生、想法开发和商业化。领导者面临的问题是：“在三个阶段中的哪个阶段，你的增长努力可以从外部想法和专业知识的注入中受益？”调查结果--开放式创新方法并不要求一家公司取代目前所有的研发(R&D)努力。但它确实改变了领导者应该问的主要问题，即“我的公司如何通过利用外部合作伙伴将更多创新推向市场，创造显著更多的价值？”实际含意……
Purpose – While the open innovation concept proposed by Henry Chesbrough a decade ago has had some striking successes, the myriad options for engaging external partners can be daunting, so leaders need a guide for getting started that matches the needs of their firm. This paper aims to address this issue.Design/methodology/approach – The paper identifies that innovation processes involve three stages during which the business model elements are conceived and elaborated: idea‐generation, idea‐development, and commercialization. The question for leaders is: “In which of the three stages could your growth efforts benefit from an infusion of external ideas and expertise?”Findings – The open‐innovation approach does not require a company to replace all its current research and development (R&D) efforts. But it does change the primary question leaders should be asking to “How can my company create significantly more value by leveraging external partners to bring many more innovations to market?”Practical implic...