Online Information and Communication Systems to Enhance Health Outcomes Through Communication Convergence
Online Information and Communication Systems to Enhance Health Outcomes Through Communication Convergence
复制标题
DOI：
10.1111/hcre.12117
复制
发表时间：
2017-10-01
影响因子：
5
通讯作者：
Kreps, Gary L.
中科院分区：
文献类型：
--
作者：
Kreps, Gary L.
数字健康传播渠道的日益使用产生了戏剧性的变化，为制定健康决策和满足用户的情感需求提供了广泛的信息获取途径。数字健康传播渠道以不同的方式将大众传播和人际传播结合在一起。类型1的趋同是按顺序发生的：个人在网上获得健康信息，并与健康提供者进行私下讨论。第二类融合涉及通过在线卫生信息系统进行的讨论。这些系统的有效性取决于七个通信设计和实施战略。新兴的交互式健康信息系统根据个人的具体需求和情况提供定制的应对措施。所有这些形式的媒体融合都可以促进健康教育、健康促进和健康行为的改变。
The growing use of digital health communication channels has produced dramatic changes, providing broad access to information for making health decisions and addressing users' emotional needs. Digital health communication channels combine mass and interpersonal communication in different ways. Type 1 convergence occurs sequentially: Individuals obtain health information online that they discuss interpersonally with health providers. Type 2 convergence involves discussions occurring via online health information systems. The effectiveness of these systems depends upon seven communication design and implementation strategies. Emerging interactive health information systems provide customized responses tailored to individuals' specific needs and situations. All these forms of media convergence can improve health education, health promotion, and health behavior change.