The role of language skills in corporate communication
The role of language skills in corporate communication
复制标题
语言技能在企业沟通中的作用
DOI：
10.1108/13563280410551150
复制
发表时间：
2004
期刊：
影响因子：
--
通讯作者：
E. Rasmussen
中科院分区：
文献类型：
--
作者：
H. Andersen;E. Rasmussen
国际公司在海外管理子公司必然涉及如何处理语言问题的问题。即使这是显而易见的，只有少数研究人员处理的问题，在企业沟通的语言技能，因为这篇论文将显示。本文将进一步讨论在法国设有子公司的丹麦公司如何解决其语言问题。本文指出了语言问题的不同解决方案，并显示了这些解决方案的后果。通常情况下，公司没有语言策略，这导致了如何沟通的日常问题。
The international firms' management of subsidiaries abroad necessarily implies the question of how to manage language problems. Even if this is obvious, only a few researchers have dealt with the problem of language skills in corporate communications as this paper will show. This paper will furthermore discuss how Danish firms with subsidiaries in France solve their language problems. The paper points out different kinds of solutions to the language problems and shows the consequences of these solutions. Typically the firms have no language strategy, which results in a muddling‐through the day‐to‐day problems of how to communicate.