Did you hear the one about the doctor? An examination of doctor jokes posted on Facebook.

Did you hear the one about the doctor? An examination of doctor jokes posted on Facebook.
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DOI:
10.2196/jmir.2797
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发表时间:
2014-02-13
影响因子:
7.4
通讯作者:
Anthony DL
Anthony DL
中科院分区:
医学2区
文献类型:
--
作者:
Davis MA;Haney CS;Weeks WB;Sirovich BE;Anthony DL

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像Facebook这样的社交网站近年来变得非常流行,为研究人员提供了一个独特的机会来窃听当前社会问题的集体对话。我们试图通过研究Facebook上发布的医生笑话来探索与医生相关的幽默。我们对33,326名受监测的Facebook用户进行了横断面研究,在6个月的观察期(2010年12月15日至2011年6月16日),其中263人(0.79%)在他们的Facebook墙上发布了一个关于医生的笑话。我们比较了所谓的爱开玩笑的人和不爱开玩笑的人的特征,并通过引发至少一次电子笑声(例如,LOL或“大声笑”)以及该笑话在Facebook上收到的“喜欢”总数来确定预测笑话成功的笑话特征。爱开玩笑的人讲了156个独特的医生笑话,他们和不爱开玩笑的人年龄相同,但拥有更大的社交网络(Facebook好友中位数为227对132,P< 0.001),而且更有可能离婚、分居或丧偶(P< 0.01)。在39.7%(62/156)的独特笑话中,以医生为代价的笑话。以牺牲医生为代价的笑话比不以牺牲医生为代价的笑话更能成功地引发电子笑声(46.5%对37.3%),尽管这种关联在统计上并不显著。在我们调整后的模型中,基于当前事件的笑话在Facebook上获得了更多的点赞(率比[RR] 2.36, 95% CI 0.97-5.74)。这项研究深入了解了社交网站在健康和医学研究中的应用,包括与医生有关的幽默世界。
Social networking sites such as Facebook have become immensely popular in recent years and present a unique opportunity for researchers to eavesdrop on the collective conversation of current societal issues. We sought to explore doctor-related humor by examining doctor jokes posted on Facebook. We performed a cross-sectional study of 33,326 monitored Facebook users, 263 (0.79%) of whom posted a joke that referenced doctors on their Facebook wall during a 6-month observation period (December 15, 2010 to June 16, 2011). We compared characteristics of so-called jokers to nonjokers and identified the characteristics of jokes that predicted joke success measured by having elicited at least one electronic laugh (eg, an LOL or “laughing out loud”) as well as the total number of Facebook “likes” the joke received. Jokers told 156 unique doctor jokes and were the same age as nonjokers but had larger social networks (median Facebook friends 227 vs 132, P<.001) and were more likely to be divorced, separated, or widowed (P<.01). In 39.7% (62/156) of unique jokes, the joke was at the expense of doctors. Jokes at the expense of doctors compared to jokes not at the expense of doctors tended to be more successful in eliciting an electronic laugh (46.5% vs 37.3%), although the association was statistically insignificant. In our adjusted models, jokes that were based on current events received considerably more Facebook likes (rate ratio [RR] 2.36, 95% CI 0.97-5.74). This study provides insight into the use of social networking sites for research pertaining to health and medicine, including the world of doctor-related humor.
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