Happiness versus sadness as a determinant of thought confidence in persuasion:: A self-validation analysis

Happiness versus sadness as a determinant of thought confidence in persuasion:: A self-validation analysis
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DOI:
10.1037/0022-3514.93.5.711
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发表时间:
2007-11-01
影响因子:
7.6
通讯作者:
Petty, Richard E.
Petty, Richard E.
中科院分区:
心理学1区
文献类型:
--
作者:
Brinol, Pablo;Petty, Richard E.

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本研究引入了一种情绪影响评价的新机制。在自我验证假说(R. E. Petty,P. Brinol,& Z. L. Tormala,2002),作者预测并发现情绪可以通过影响人们对有说服力的信息的想法的信心来影响评估判断。在每项研究中,参与者首先阅读一个强或弱的说服性沟通。在列出他们对信息的想法后,参与者被诱导感到快乐或悲伤。相对于悲伤的参与者,那些处于快乐状态的人报告了更多的思想信心。因此,争论质量对态度的影响是更大的快乐比悲伤的参与者。这些自我验证的效果概括在不同的情绪诱导,不同的说服主题,和不同的措施的思想信心。在一项研究中,快乐和悲伤的条件都不同于中性的情感控制。最重要的是,情绪的这些元认知效应只发生在高度精细化的条件下。相比之下,个人的动机相对较低的思考表现出情绪的态度,无论参数质量的主要影响。
The present research introduces a new mechanism by which emotion can affect evaluation. On the basis of the self-validation hypothesis (R. E. Petty, P. Brinol, & Z. L. Tormala, 2002), the authors predicted and found that emotion can influence evaluative judgments by affecting the confidence people have in their thoughts to a persuasive message. In each study, participants first read a strong or weak persuasive communication. After listing their thoughts about the message, participants were induced to feel happy or sad. Relative to sad participants, those put in a happy state reported more thought confidence. As a consequence, the effect of argument quality on attitudes was greater for happy than for sad participants. These self-validation effects generalized across different emotion inductions, different persuasion topics, and different measures of thought confidence. In one study, happy and sad conditions each differed from a neutral affect control. Most important, these metacognitive effects of emotion only occurred under high elaboration conditions. In contrast, individuals with relatively low motivation to think showed a main effect of emotion on attitudes, regardless of argument quality.