Measuring intent: There's nothing "mere" about mere measurement effects
Measuring intent: There's nothing "mere" about mere measurement effects
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DOI：
10.1002/mar.1031
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发表时间：
2001-08-01
影响因子：
6.7
通讯作者：
Chapman, KJ
中科院分区：
文献类型：
--
作者：
Chapman, KJ
先前的研究已经证实，衡量意图会影响行为的可能性。实验室和现场实验延伸了过去的工作，表明意图是独特的记忆结构，一旦达到，就会对信息处理和行为产生深远的影响。结果一致地表明，测量影响行为，测量意图比测量态度对行为的影响更大。此外，实验室实验表明，测量意图会影响相关但之前未测量的态度的可及性和极端程度。然而，衡量态度并不影响之前未衡量的意图。这项研究进一步加深了我们对测量效应及其对认知结构和行为的影响的理解，并对调查方法和公共政策具有启示意义。此外，这项研究还强调了进一步研究意图在记忆中的表现方式的必要性。(C)2001年John Wiley&Sons，Inc.
Prior work has established that measuring intents call influence the likelihood of behavior. Laboratory and field experiments extend past work and show that intentions are unique memorial structures that, once accessible, have profound influences on information processing and behavior. The results consistently demonstrate that measurement influences behavior and that measuring intent has a stronger influence on behavior than measuring attitudes. In addition, the laboratory experiment shows that measuring intents influences the accessibility and extremity of related yet previously unmeasured attitudes. However, measuring attitudes did not influence previously unmeasured intents. The research furthers our understanding of measurement effects and their impact on cognitive structure and behavior, and has implications for survey methodology and public policy. In addition, the research highlights the need for additional research on how intentions are represented in memory. (C) 2001 John Wiley & Sons, Inc.