Digital Transformation Strategies
Digital Transformation Strategies
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DOI：
10.1007/s12599-015-0401-5
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发表时间：
2015-10-01
影响因子：
7.9
通讯作者：
Benlian, Alexander
中科院分区：
文献类型：
--
作者：
Matt, Christian;Hess, Thomas;Benlian, Alexander
近年来，几乎所有行业的公司都采取了一系列举措来探索新的数字技术并利用其优势。这往往涉及关键业务的转变，并影响到产品和流程，以及组织结构和管理概念。公司需要建立管理实践来管理这些复杂的转型。一个重要的方法是制定数字化转型战略，将其作为一个中心概念，整合企业内部数字化转型的整体协调、优先级排序和实施。
In recent years, firms in almost all industries have conducted a number of initiatives to explore new digital technologies and to exploit their benefits. This frequently involves transformations of key business operations and affects products and processes, as well as organizational structures and management concepts. Companies need to establish management practices to govern these complex transformations. An important approach is to formulate a digital transformation strategy that serves as a central concept to integrate the entire coordination, prioritization, and implementation of digital transformations within a firm.