Is there a benefit to sharing market sales information? Linking theory and practice
Is there a benefit to sharing market sales information? Linking theory and practice
复制标题
分享市场销售信息有什么好处？
DOI：
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发表时间：
2023
期刊：
影响因子：
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通讯作者：
Maurizio Delvecchio
中科院分区：
文献类型：
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作者：
Luci Cavallo;A. Acquafredda;C. Zecchino;Maurizio Delvecchio
使用现实生活中的数据集，我们调查了在理论模型认为这种合作计划没有贝内的情况下共享市场销售信息的贝内。使用了一组真实的电子销售点（EPOS）数据和零售商向供应商发出的订单。我们专注于在日常低价策略下运营的产品。为了衡量第二梯队参与者的贝内，使用了预测误差标准差（SDPE），因为它与库存成本呈线性关系。据透露，第二梯队玩家可以通过利用共享的EPOS数据将其SDPE降低8 - 19%，这表明信息共享是有益的。此外，它提出，原来包含在EPOS系列的噪声元素是信息共享的贝内的主要来源。
Using a real-life data set, we investigate the benefit of sharing market sales information in a setting where a theoretical model argues there is no benefit from such a collaboration scheme. The set of real Electronic Point Of Sales (EPOS) data and the orders that were placed by a retailer to a suppler was used. We have focused on products that operate under an every day low price strategy. To measure the benefit of the second echelon player the Standard Deviation of the Prediction Errors (SDPE) is used as this is linearly related to inventory costs. It is revealed that the second echelon player can reduce its SDPE by between 8 – 19% by exploiting the shared EPOS data, suggesting that there is a benefit to information sharing. Furthermore, it is proposed that the noise element that is originally contained in the EPOS series is the major source of the information sharing benefit.