Designing health promotion messages applied health psychology
Designing health promotion messages applied health psychology
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应用健康心理学设计健康促进信息
DOI：
10.11560/jhpr.160425037
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发表时间：
2017
期刊：
影响因子：
--
通讯作者：
島崎崇史
中科院分区：
文献类型：
--
作者：
Shimazaki;T.; Matsushita; M.; Iio;M.;and Takenaka;K.;島崎崇史
已经制定了许多健康促进做法来提高健康意识并改善不健康的生活方式。重要的是要研究卫生专业人员，包括医生、护士、公共卫生护士、物理治疗师、学校教师和心理治疗师如何在研究和实践中传达有效的健康促进信息。健康心理学知识不仅有助于理解专业人员向目标受众提供健康促进信息的沟通过程，而且有助于传达有关目标受众心理准备和兴趣的有效健康促进信息。本文献综述的目的是介绍（a）两个理论模型来理解健康促进专业人员和目标受众之间健康促进信息的传递和接受，并提出健康促进信息的感知认知模型，（b）介绍设计有效的健康传播材料的过程，以及（c）讨论传播和实施策略的影响。希望这项研究能够对健康心理学在健康促进实践中的应用做出重大贡献。
A number of health promotion practices have been developed to increase health awareness and to improve unhealthy lifestyles. It is important to examine how health professionals, including physicians, nurses, public health nurses, physical therapists, school teachers, and psychotherapists convey effective health promotion messages in research and practice. Knowledge about health psychology is expected to contribute not only to understanding the communication process of professionals providing health promotion messages to their target audiences, but also to contribute to conveying effective health promotion messages regarding psychological readiness and the interests of target audiences. The purpose of this literature review was to introduce (a) two theoretical models to understand the give and take of health promotion messages between health promotion professionals and target audiences, and to present a perception-cognition model of health promotion messages,(b) to introduce the process of designing effective health communication materials, and (c) to discuss implications for dissemination and implementation strategies. It is hoped that this study would make a significant contribution to knowledge about the application of health psychology to health promotion practices.