Understanding Technology Adoption: Theory and Future Directions for Informal Learning

Understanding Technology Adoption: Theory and Future Directions for Informal Learning
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DOI:
10.3102/0034654308325896
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发表时间:
2009-06-01
影响因子:
11.2
通讯作者:
Straub, Evan T.
Straub, Evan T.
中科院分区:
教育学1区
文献类型:
--
作者:
Straub, Evan T.

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个人如何以及为什么采用创新激发了大量的研究。本文通过三种采用理论来考察个人的计算采用过程:罗杰斯的创新扩散理论、基于关注的采用模型、技术接受模型和技术接受和使用的统一理论。通过对这三种模型的分析,本文认为技术采用是一个复杂的、内在的社会发展过程;个人对技术的看法是独特的,但具有可塑性,这会影响他们的采用决策。因此,成功地促进技术采用必须解决认知,情感和上下文的问题。本文还特别关注正式组织之外的采用理论以及采用理论对非正式环境的影响。
How and why individuals adopt innovations has motivated a great deal of research. This article examines individuals' computing adoption processes through the lenses of three adoption theories: Rogers's innovation diffusion theory, the Concerns-Based Adoption Model, the Technology Acceptance Model, and the United Theory of Acceptance and Use of Technology. Incorporating all three models, this article suggests technology adoption is a complex, inherently social, developmental process; individuals construct unique yet malleable perceptions of technology that influence their adoption decisions. Thus, successfully facilitating technology adoption must address cognitive, emotional, and contextual concerns. This article also focuses specific attention on adoption theory outside of a formal organization and the implications of adoption theory on informal environments.