Visual recognition in museum guide apps: do visitors want it?
Visual recognition in museum guide apps: do visitors want it?
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博物馆指南应用程序中的视觉识别：游客想要它吗？
DOI：
10.1145/2556288.2557270
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发表时间：
2014
期刊：
影响因子：
--
通讯作者：
Leonard Wein
中科院分区：
文献类型：
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作者：
Leonard Wein
本文通过现场实验对视觉识别（VisRec）作为一种在移动博物馆指南应用程序（app）中获取艺术品背景信息的方法进行了评估。虽然博物馆和之前的研究已经探讨了技术方面的问题，但尚不清楚游客是否真的想要使用 VisRec。开发了一个以 VisRec、QR 码和数字代码为特色的原型，并通过两个博物馆的可用性研究进行了评估（N=89）。该原型证实了最近推出的 VisRec ORB 算法的有效性。与以前的文献相比，结果强调了感知可用性的上下文依赖性以及可用性因素重要性的可变性。结果显示参与者明显偏爱 VisRec（53%）；只有 14% 的人喜欢二维码。易用性、愉悦性和距离被认为是主要因素。这为进一步探索 VisRec 改善游客博物馆体验的潜力提供了有力的证据。
In this paper, visual recognition (VisRec) is evaluated as a method to access background information on artworks in mobile museum guide applications (apps) by means of a field experiment. While museums and previous research have explored technical aspects, it is unclear whether visitors actually want to use VisRec. A prototype featuring VisRec, QR codes and number codes was developed and assessed with a usability study in two museums (N=89). The prototype confirms the efficacy of the recently introduced ORB-algorithm for VisRec. Compared to previous literature, the results highlight the context-dependency of perceived usability and variability in the importance of usability factors. The results reveal a clear preference for VisRec among participants (53%); only 14% preferred QR codes. Ease of use, enjoyability and distance are identified as the main factors. This provides strong evidence to further explore the potential of VisRec to improve visitors' museum experiences.