Course Work Offered in Agricultural Communication Programs
Course Work Offered in Agricultural Communication Programs
复制标题
农业传播项目提供的课程作业
DOI：
10.4148/1051-0834.1509
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发表时间：
1990
期刊：
影响因子：
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通讯作者：
A. Reisner
中科院分区：
文献类型：
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作者：
A. Reisner
对30所大学的调查发现，16所大学教授农业传播课程。本作品采用知识共享署名-非商业性使用-相同方式共享4. 0许可协议进行许可。这项研究发表在《应用传播杂志》上：http://newprairiepress.org/jac/vol74/iss1/4农业传播课程提供的课程工作安·赖斯纳对30所大学的调查发现，16所大学教授农业传播课程。总的来说，他们提供微型课程（课堂上教授的沟通技巧），高级微型课程（课堂外的实践经验）。宏观课程（研究总体人口之间的通信转移的课程）和职业定向课程（为学生进入就业市场做准备）。在过去的六年里，农业通信学院开设了27门课程。近三分之一的课程。宏观层面的课程增长速度最快。在过去的15年里，该计划的基础已经发展到包括微观和宏观层面的课程工作。相对而言，很少有研究调查了农业传播中教授的课程（埃文斯和博利克，1982年;邓肯。1957; Nash，1928）。因此。管理人员和教员在开发新的农业传播项目或将他们的项目与其他项目进行对比方面的比较指南相对较少。本文概述了农业通信提供的课程，并研究了过去六年的总体增长模式。相关文献专业人员提出了两种不同的方式来组织农业传播课程。Evans（1972，1975）建议农业传播课程应包括传播技能（微观层面）课程和农业传播系统（宏观层面）课程。把这两种课程作业分开。他认为，大多数农业部门（如农业经济学）通过集中在基本主题领域（例如，经济学）。因此，在通信领域，农业信息系统应成为研究的重点。与埃文斯的建议相反，埃文斯建议围绕宏观和微观两个方面建立一个学术基础。安·赖斯纳是伊利诺伊大学厄巴纳·尚潘分校农业系的农业助理教授。应用通信杂志，第74卷，第I号，1990/18 1 Reisner：农业通信课程，新草原出版社出版，2017 2应用通信杂志，第74卷[1990]，Iss。1，Art. 4 http://newprairiepress.org/jac/vol74/iss1/4 DOI：10.4148/1051-0834.1509 3 Reisner：Course Work Offered in Agricultural Communication Programs Published by New Prairie Press，2017 4 Journal of Applied Communications，Vol. 74 [1990]，Iss. 1，Art. 4 http://newprairiepress.org/jac/vol74/iss1/4 DOI：10.4148/1051-0834.1509 5 Reisner：新草原出版社出版的农业传播课程，2017年6应用传播杂志，第74卷[1990]，Iss。1，Art. 4 http://newprairiepress.org/jac/vol74/iss1/4 DOI：10.4148/1051-0834.1509 7 Reisner：新草原出版社出版的农业传播课程，2017年8应用传播杂志，第74卷[1990]，Iss。1，Art. 4 http://newprairiepress.org/jac/vol74/iss1/4 DOI：10.4148/1051-0834.1509
A survey of 30 universities found that 16 institutions teach agricultural communications courses. Creative Commons License This work is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 4.0 License. This research is available in Journal of Applied Communications: http://newprairiepress.org/jac/vol74/iss1/4 Course Work Offered in Agricultural Communication Programs Ann Reisner A survey of 30 universities found that 16 institutions teach agricultural communications courses. Collectively, they offer micro-level courses (communications skills taught in the classroom), advanced micro-level courses (practical experience outside the classroom). macro-level courses (courses examining communication transfer among aggregate populations), and professional-orientation courses (preparing students for the job market). In the past six years, agricultural communications faculty have started 27 courses. nearly one-third of all courses taught. Macro-level courses are growing at the fastest rate. The academiC base of programs has grown over the last 15 years to include both microand macro-level course work. Relatively few studies have examined what courses are taught in agricultural communications (Evans &Bolick, 1982; Duncan. 1957; Nash, 1928). Hence. administrators and faculty have relatively few comparative guidelines for developing new agricultural communications programs or for contrasting their programs with others. This paper outlines what courses are offered in agricultural communications and examines the overall pattern of growth in the last six years. Related Literature Professionals have proposed two different ways to organize courses offered in agricultural communications. Evans (1972, 1975) has suggested that agricultural communications curricula should include both communications skills (micro-level) courses and agricultural communications systems (macro-level) courses. In separating the two kinds of course work. he argues that most agricultural departments (such as agricultural economics) Justify the validity of their diSCiplines as distinct academic units by concentrating on the unique system studied (agriculture) in the basic subject matter area (e.g., economics). In communications, then, agricultural information systems should be a major focus of study. In contrast to Evans' proposal, which suggests building an academic base around both macroand microAnn Reisner is an assistant professor of Agriculture in the Departmem of Agriculture at the University of Illinois at Urbana·Champaign. Journal of Applied Communications, Vol. 74, No. I, 1990/18 1 Reisner: Course Work Offered in Agricultural Communication Programs Published by New Prairie Press, 2017 2 Journal of Applied Communications, Vol. 74 [1990], Iss. 1, Art. 4 http://newprairiepress.org/jac/vol74/iss1/4 DOI: 10.4148/1051-0834.1509 3 Reisner: Course Work Offered in Agricultural Communication Programs Published by New Prairie Press, 2017 4 Journal of Applied Communications, Vol. 74 [1990], Iss. 1, Art. 4 http://newprairiepress.org/jac/vol74/iss1/4 DOI: 10.4148/1051-0834.1509 5 Reisner: Course Work Offered in Agricultural Communication Programs Published by New Prairie Press, 2017 6 Journal of Applied Communications, Vol. 74 [1990], Iss. 1, Art. 4 http://newprairiepress.org/jac/vol74/iss1/4 DOI: 10.4148/1051-0834.1509 7 Reisner: Course Work Offered in Agricultural Communication Programs Published by New Prairie Press, 2017 8 Journal of Applied Communications, Vol. 74 [1990], Iss. 1, Art. 4 http://newprairiepress.org/jac/vol74/iss1/4 DOI: 10.4148/1051-0834.1509