EFFECT OF RACE AND NEED ON HELPING BEHAVIOR
EFFECT OF RACE AND NEED ON HELPING BEHAVIOR
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DOI：
10.1080/00224545.1973.9922569
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发表时间：
1973-01-01
影响因子：
2.1
通讯作者：
KAMZAN, M
中科院分区：
文献类型：
--
作者：
BICKMAN, L;KAMZAN, M
100名白色女性在超市里被一名黑人或白人接近，并要求10美分帮助购买一种食品。这些食物之前被判断为高需求（牛奶）或低需求（冷冻饼干面团）。显著的影响与需求有关，但与种族无关。最后讨论了态度行为差异和歧视发生的背景对结果的影响。
One hundred white females were approached in supermarkets by either a black or whiteEand asked for 10 cents to help purchase a food item. The food had been previously judged to be either a high need (milk) or a low need (frozen cookie dough) item. Significant effects were associated with need but not with race. The implications of the results for attitude-behavior discrepancy and contexts under which discrimination will take place are discussed.