Cultural Accommodation: Hybridity and the Framing of Social Obligation
Cultural Accommodation: Hybridity and the Framing of Social Obligation
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DOI:
10.1037/0022-3514.74.6.1606
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发表时间:
1998-06
影响因子:
7.6
通讯作者:
D. Oyserman;Izumi Sakamoto;A. Lauffer
中科院分区:
文献类型:
--
作者:
D. Oyserman;Izumi Sakamoto;A. Lauffer
Implications of cultural accommodation-hybridization were explored within the framework of individualism-collectivism. Individualism highlights the personal and centralizes individuals as the unit of analyses, whereas collectivism highlights the social and contextualizes individuals as parts of connected social units. In 2 experiments, the ways in which individualism, collectivism, and identity salience influence social obligation to diverse others was explored. The authors varied the personal goal interrupted (achievement-pleasure), the target (individual-group), and focus (in-group-larger society) of social obligation within subjects. The authors hypothesized that collectivism would increase obligation to the in-group when identity was made salient; that individualism alone would dampen social obligation; and that cultural accommodation-hybridization (being high in both individualism and collectivism) would increase obligation to larger society.