The Interactions between E-Shopping and Store Shopping: A Case Study of the Twin Cities
The Interactions between E-Shopping and Store Shopping: A Case Study of the Twin Cities
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网上购物与实体店购物的互动：以双城为例
DOI：
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发表时间：
2010
期刊：
影响因子：
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通讯作者：
Zhiyi Xu
中科院分区：
文献类型：
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作者：
Jason Cao;F. Douma;Fay Cleaveland;Zhiyi Xu
这项研究旨在通过明尼阿波利斯-圣路易斯的互联网用户样本来揭示电子购物和店内购物之间的互动。保罗都会区。本报告总结了以往关于空间属性、电子购物和旅行行为之间相互作用的研究，并对未来的研究提出了八项建议。在建议的指导下，本研究采用创新的研究设计，将传统的购物调查与活动日记相结合。本报告详细描述了调查的开展和实施，并指出了调查管理中的几个常见陷阱。该报告还介绍了相互作用的结果。具体来说，开发了两个有序概率模型和结构方程模型来研究地理对在线购物使用的影响以及电子购物对传统购物的影响。
This research aims to reveal the interactions between e-shopping and in-store shopping using a sample of Internet users in the Minneapolis-St. Paul metropolitan area. This report summarizes previous research on the interactions among spatial attributes, e-shopping, and travel behavior and makes eight recommendations for future research. Guided by the recommendations, this study adopts an innovative research design by integrating a conventional shopping survey with an activity diary. This report provides a detailed description of survey development and implementation and points out several common pitfalls in survey administration. This report also presents results on the interactions. Specifically, two ordered probit models and structural equation models were developed to investigate the influence of geography on online shopping usage and the influence of e-shopping on traditional shopping.