Cancer information service-initiated outcalls to promote screening mammography among low-income and minority women: design and feasibility testing.
Cancer information service-initiated outcalls to promote screening mammography among low-income and minority women: design and feasibility testing.
复制标题
癌症信息服务发起上门活动，以促进低收入和少数族裔妇女进行乳房 X 光检查：设计和可行性测试。
DOI：
10.1006/pmed.1998.0247
复制
发表时间：
1998
影响因子：
5.1
通讯作者：
SloanGeorge,V
中科院分区：
文献类型：
--
作者：
Crane,LA;Leakey,TA;Woodworth,MA;Rimer,BK;Warnecke,RB;Heller,D;SloanGeorge,V
BackgroundThe telephone information service of the Cancer Information Service (CIS) historically is most effective in eliciting calls from higher income, white women. This article describes the design and feasibility of a project that tested the use of telephone outcalls to extend the reach of the telephone information service to underserved women.MethodsNeighborhoods throughout Colorado were identified using a geodemographic database (INFORUM) that allowed selection of census block groups according to demographic characteristics. Households were assigned randomly to: (1) a control group; (2) an outcall-only group, which received “cold” telephone outcalls promoting screening mammography; and (3) an advance card plus outcall group, which received a card introducing the program prior to the outcall.ResultsThe use of INFORUM to target low-income, less educated, and black women was largely successful. While quality of intervention delivery was high, the protocol was labor intensive, requiring an average of 40 min to identify and counsel each eligible woman. The advance card did not increase acceptance of the outcalls.ConclusionsThis approach successfully extended the CIS's audience; however, its labor intensity may limit its applicability. Strategies for increasing the efficiency of outcall efforts are suggested.
