Customer participation and citizenship behavioral influences on employee performance, satisfaction, commitment, and turnover intention
Customer participation and citizenship behavioral influences on employee performance, satisfaction, commitment, and turnover intention
复制标题
DOI:
10.1016/j.jbusres.2009.12.007
复制
发表时间:
2011
影响因子:
11.3
通讯作者:
Youjae Yi;R. Nataraajan;Taeshik Gong
中科院分区:
文献类型:
--
作者:
Youjae Yi;R. Nataraajan;Taeshik Gong
Despite increasing awareness of the importance of customer behaviors in service delivery, understanding consequences relating to employees receives little attention. Therefore, using data from a large electronic firm relating to customers, employees, and managers, this study examines the effects of customer participation and citizenship behavior on employee performance, satisfaction and commitment, as well as indirect effects on turnover intention. Furthermore, the study examines how similarity and likeability moderate the effects of customer participation and citizenship behavior on employee satisfaction. The study also includes a laboratory experiment and provides further support for causal direction. The article discusses marketing implications of the results.