Pricing and packaging: The case of marijuana
Pricing and packaging: The case of marijuana
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DOI：
10.1086/503655
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发表时间：
2006-07-01
影响因子：
--
通讯作者：
Clements, Kenneth W.
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文献类型：
--
作者：
Clements, Kenneth W.
在许多市场中，单位价格随着购买量的增加而下降，这种现象可以被认为是包装经济学的一部分。本文回顾了数量折扣的经济基础，提出了计量和分析数量折扣的新方法。这些想法在大麻的价格上得到了实施，这种产品的定价方式与杂货以及其他一些非法药物的定价方式没有太大区别。从广义上讲，结果支持以下定价规则：当包装尺寸增加10%时，单价下降2.5%。
In many markets, unit prices decline as the quantity purchased rises, a phenomenon that can be considered part of the economics of packaging. This article reviews the economic foundations of quantity discounts and proposes new ways of measuring and analyzing them. These ideas are implemented with the prices of marijuana, a product that is shown to be priced in a manner not too different from that used for groceries as well as some other illicit drugs. In broad terms, the results support the following pricing rule: the unit price falls by 2.5% when the package size increases by 10%.