Feeling Hopeful Motivates Change: Emotional Responses to Messages Communicating Comparative Risk of Electronic Cigarettes and Combusted Cigarettes
Feeling Hopeful Motivates Change: Emotional Responses to Messages Communicating Comparative Risk of Electronic Cigarettes and Combusted Cigarettes
复制标题
DOI：
10.1177/1090198118825236
复制
发表时间：
2019-06-01
影响因子：
4.2
通讯作者：
Popova, Lucy
中科院分区：
文献类型：
--
作者：
Yang, Bo;Liu, Jiaying;Popova, Lucy
背景情绪在与吸烟相关的沟通中很重要，但离散的积极和消极情绪在关于燃烧和电子烟（电子烟）的比较风险信息中的作用尚不清楚。法在一项在线实验中，1，202名美国成年吸烟者或最近戒烟者被随机观看关于电子烟和香烟风险比较的六条信息之一。参与者报告了他们对电子烟和香烟的希望，幸福，恐惧，内疚，厌恶和愤怒以及风险认知和行为意图的感受。结果希望与更高的绝对吸烟风险，更低的绝对和相对电子烟风险，以及戒烟，寻求戒烟帮助，使用尼古丁替代疗法（NRT），改用电子烟以及单独使用电子烟而不是双重使用的更强烈意图相关。幸福感与寻求戒烟帮助，使用NRT和改用电子烟的强烈意图有关，但电子烟的相对风险较高。恐惧与戒烟、寻求戒烟帮助、使用NRT和改用电子烟的强烈意愿有关。内疚感与较高的绝对吸烟风险，较低的相对电子烟风险以及更强烈的使用NRT的意图有关。厌恶与更高的绝对和相对电子烟风险以及戒烟，寻求戒烟帮助和单独使用电子烟而不是双重使用的更强烈意图相关。愤怒与较低的绝对吸烟风险，较高的电子烟相对风险以及较弱的戒烟意图有关。结论关于电子烟的比较风险信息引起希望，恐惧和内疚并避免愤怒可能特别有可能对吸烟者产生积极影响。
Background. Emotions are important in smoking-related communications, but the role of discrete positive and negative emotions in comparative risk messages about combusted and electronic cigarettes (e-cigarettes) is unclear. Method. In an online experiment, 1,202 U.S. adult current smokers or recent quitters were randomized to view one of six messages about comparative risk of e-cigarettes and cigarettes. Participants reported their feelings of hope, happiness, fear, guilt, disgust, and anger and risk perceptions and behavioral intentions about e-cigarettes and cigarettes. Results. Hope was associated with higher perceived absolute cigarette risk, lower perceived absolute and comparative e-cigarette risk, and stronger intentions to quit smoking, seek quit help, use nicotine replacement therapy (NRT), switch to e-cigarettes, and use e-cigarettes exclusively versus dual use. Happiness was related to stronger intentions to seek quit help, use NRT, and switch to e-cigarettes but higher perceived comparative risk of e-cigarettes. Fear was associated with stronger intentions to quit smoking, seek quit help, use NRT, and switch to e-cigarettes. Guilt was related to higher perceived absolute cigarette risk, lower perceived comparative e-cigarette risk, and stronger intentions to use NRT. Disgust was associated with higher absolute and comparative e-cigarette risk and stronger intentions to quit smoking, seek quit help, and use e-cigarettes exclusively versus dual use. Anger was related to lower perceived absolute cigarette risk, higher perceived comparative e-cigarette risk, and weaker intentions to quit smoking. Conclusion. Comparative risk messages about e-cigarettes that arouse hope, fear, and guilt and avoid anger might be particularly likely to have positive impact on smokers.