Exploring the Utility of Product Dissection for Early-Phase Idea Generation

Exploring the Utility of Product Dissection for Early-Phase Idea Generation
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探索产品剖析对于早期创意生成的效用

DOI:
10.1115/detc2013-13096
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发表时间:
2013
期刊:
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影响因子:
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通讯作者:
Scarlett R. Miller
Scarlett R. Miller
中科院分区:
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文献类型:
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作者:
Christine Toh;Scarlett R. Miller

文献摘要

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产品解剖是工业界和学术界广泛使用的一种工具,用于了解现有产品的组成部分并确定设计机会。解剖活动有可能影响设计创造力,因为解剖是在设计的早期阶段进行的,这可以说是设计过程中最有影响力的阶段。然而,研究人员才刚刚开始探索解剖和创造力之间的关系,因此迄今为止很少有研究确定解剖活动的变化如何影响创造力。因此,在本文中,我们提出了一个对照实验的结果,以了解产品的类型和数量的解剖和解剖任务的结构和介质(电子与物理)如何影响创造力的研究差距。我们的定量结果(来自ANOVA)与定性分析(访谈结果)配对,为我们的结果提供理论依据,并深入了解其认知基础。研究结果显示,分解活动的结构、分解的媒介、分解的产品数量会影响概念的多样性,而类比距离和产品数量则会影响设计新奇。这些研究结果被用来开发建议,改变解剖方法,激发创造性思维的工程设计。
Product dissection is a tool widely used in industry and academia as a means to understand components of existing products and identify opportunities for design. Dissection activities have the potential to impact design creativity because dissection is performed in the early phases of design, which is arguably the most influential phase of the design process. However, researchers have only just begun to explore the relationship between dissection and creativity, and thus little research to date has identified how variations in dissection activities impact creativity. Therefore, in this paper we respond to this research gap by presenting the results of a controlled experiment developed to understand how the type and number of products dissected and the structure and medium of the dissection task (electronic versus physical) impacts creativity. Our quantitative findings (from ANOVAs) are paired with qualitative analysis (interview results) to provide rationale for our results and insights into their cognitive underpinnings. The results from this study indicate that the structure of the dissection activity, the medium of dissection, and the number of products dissected impacts the variety of the generated concepts while the analogical distance and number of products impacts design novelty. These findings are used to develop recommendations for the alteration of dissection methods for inspiring creative thought in engineering design.