The Ghost in the Museum Website: Investigating the General Public's Interactions with Museum Websites

The Ghost in the Museum Website: Investigating the General Public's Interactions with Museum Websites
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博物馆网站中的幽灵:调查公众与博物馆网站的互动

DOI:
10.1007/978-3-319-67008-9_34
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发表时间:
2017
影响因子:
1
通讯作者:
J. Foster
J. Foster
中科院分区:
--
文献类型:
--
作者:
David Walsh;M. Hall;Paul D. Clough;J. Foster

文献摘要

被引文献

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博物馆越来越多地通过基于网络的界面访问他们的藏品,但看到大量用户在10个S页面内只看了一两个页面就离开了。为了降低这一比率,需要更好地了解访问博物馆网站的用户类型。博物馆网站用户的现有模型往往侧重于少数群体,或者在他们对群体的定义中提供的细节很少。本文介绍了一项大规模的博物馆用户调查的结果,其中收集了关于广泛的用户特征的数据,以便为用户群体的动机、任务、参与度和领域知识提供良好的定义。结果表明,普通大众和非专业用户构成了用户的大多数,这让我们能够清楚地界定这两个群体。
Museums are increasing access to their collections via web-based interfaces, but are seeing high numbers of users looking at only one or two pages within 10 s and then leaving. To decrease this rate, a better understanding of the type of user who visits a museum web-site is required. Existing models for museum web-site users tend to focus on a small number of groups or provide little detail in their definitions of the groups. This paper presents the results of a large scale museum user survey in which data on a wide range of user characteristics was collected to provide well founded definitions for the user group’s motivations, tasks, engagement, and domain knowledge. The results highlight that the general public and non-professional users make up the majority of users and allow us to clearly define these two groups.