An Implication of Destination Attractiveness, Environmental Sensitivity, and Satisfaction with Interpretive Service on Place Attachment and Environmental Responsible Behavior
An Implication of Destination Attractiveness, Environmental Sensitivity, and Satisfaction with Interpretive Service on Place Attachment and Environmental Responsible Behavior
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目的地吸引力、环境敏感性和解说服务满意度对地方依恋和环境责任行为的影响
DOI:
10.23887/ijssb.v4i4.29017
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发表时间:
2020
期刊:
影响因子:
--
通讯作者:
F. Saputra
中科院分区:
文献类型:
--
作者:
F. Saputra
This study examines the effect of destination attractiveness, environmental sensitivity, and satisfaction with interpretive services on place attachment. This study also aims to identify the effect of place attachment on environmentally responsible behaviour. This study was using a questionnaire as a data collection method. This study's total sample was 400 respondents—however, the number of questionnaires that can be processed as 398. The data were processed using PLS-SEM (Partial Least Square). The result was obtained in this study: (1) destination attractiveness has a significant positive effect on place attachment, (2) environmental sensitivity has a significant positive effect on place attachment, (3) satisfaction with interpretive services has a significant positive effect on place attachment, (4) place attachment has a significant positive effect on environmentally responsible behaviour (5) destination attractiveness has a significant positive effect on environmentally responsible behaviour (6) environmental sensitivity has a significant positive effect on environmentally responsible behaviour (7) satisfaction with interpretive services has a significant positive effect on environmentally responsible behaviour. This research contributes to the literature on tourism marketing